Website Operation

The Rule of Three: Gold, Silver, Bronze

Best tools and strategies for operating and growing independent websites. Following the rule of three, we've curated exactly three solutions: Gold, Silver, and Bronze picks.

IndieDev

The Rule of Three: Gold, Silver, Bronze

Following the rule of three principle, we present exactly three curated solutions for website operation.

🥇 Gold
🏆 William's Choice

Google Analytics

Free and powerful website analytics tool.

Deep insights into visitor behavior, traffic sources, conversion rates, and other key metrics. Setup takes some time, but the data value is immense.

Why I picked this:

Google Analytics is my go-to tool for website operation because it's completely free and incredibly powerful. I can see where users come from, what they do on the site, and which pages are most popular. This data helps me optimize content strategy and user experience. While GA4 has a steep learning curve, once mastered, it's the most powerful free analytics tool available.

Free Powerful Essential
🥈 Silver

Vercel Analytics

Simple and intuitive website performance analytics.

If you deploy with Vercel, the built-in Analytics provides core metrics without additional configuration. Clean interface focused on key metrics.

Simple Integrated
🥉 Bronze

Plausible Analytics

Privacy-friendly lightweight analytics.

GDPR compliant, doesn't track personal data, clean interface. Perfect for privacy-conscious indie developers. Less comprehensive than GA, but sufficient for most needs.

Privacy-First Lightweight

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